The Walking Dead has had a fairly unified style since its first issue. The bold logo was switched up recently at the beginning of the “All Out War” arc with The Walking Dead #115, and now, with Issue #127, the trade dress is getting another makeover.
Here’s The Walking Dead #127 with its new, more modern design. What do you think of the new logo? Of the arc title listed along the top? Which of the three logos do you like the most?
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I’m one of those people who like seeing the title of the on-going arc on the cover of the issues so that’s definitely a plus. I really like the new logo too and the other ones weren’t bad but with this one, we get an overall better look at the amazing cover art. I’m really digging it. They say “if it ain’t broke, don’t fix it” and the old ones weren’t “broke” but this is an improvement and a good update, imo.
Agree with you. I like the new style, although nothing was wrong with the old one.
Agreed, am feeling the new logo, old one was a classic and always will be, but this new one is sleek and modern
As long as they keep the iconic letter shape, it’s cool.
I also agree with this.
Looks great guys! Allows more room for the artwork!
I like it, I just wonder how it will translate on busier cover art. Especially the thin author & issue title text.
TWD hasn’t had many “busy” cover art images, save maybe issue 100…
I’m really exited for this New Ark. Worried to Death about who these people are though.
I like it. Claimed.
Lol 🙂
I like both… think it will take a few more issues for me to really determine which one I like better.
I love it just like Andrew said here you get to see more of the cover art when im reading this comic its not just the story the art is just as important to me and the covers are so important as well keep them coming I love this comic
i don’t know yet, i need to see more issues with this logo. Does this mean you’re just gonna sell the next issues with this logo only, or with another version with the big logo ?
I personally like the big ass logo from before issue 115 more, it was powerful, we could tell from a far distance that there is a walking dead issue with the big old logo
Helps to compare:
Ol Skool:
Plus I like these covers too.. the “Ol’ skool” covers are pretty awesome. the covers in All Out War were pretty good though.. Although the biggest thing I like about this new 127 cover is the arc name at the top
I like where they put the issue number in this one better than the new one
I prefer this because it has a bigger logo
I like this one better than I like the one below. It just fits with the whole thing.
Like with most change, you are going to get some people who love it andsome people who hate, me? I embrace change, keeps things fresh, like the arc title at the top and as someone else has said leave more room for the cover art.
But the logo is already perfect as it is, why change it? It is well designed and modern. The new one is too small.
The original is a classic and always will be, i totally agree. big brands are always reiventing themselves, that will always happen, the new logo will not diminish the quality of the old log in any way, and it surley won’t make the comice any less enjoyable, so I choose to acept and embrace the new 🙂
Good post !
One of my better moments 🙂
It’s hardly perfect when art work cover writing, or writing covers artwork when there is plenty of negative space to put it in where it won;t overshadow something else.
But it fits well, there is no empty spaces. With this new logo there are empty spaces, everything is blank.
Yeah I hate when there is writing over the art work, or art work covering the logo like it is doing whee the woman’s head is in front of the word “dead”, I don’t get the point in hiding one behind the other, when you have negative space to put it in so it doesn’t take away from the artwork. Why put that work in just to cover it up?
Sorry to say but, I really don’t like this and I didn’t like the all out war style of the logo.
The original logo was a clear block color and is instantaneously recognizable and Just generally looks good. It’s on the Comics, figures, Trade paperbacks everything comic related. Changing it for a modern look just does not feel or look right. If It ain’t broke… don’t fix it!
I agree with you, the best logos are the era before issue 115, big one-block color and volumic logo, and easily discernable.
Yes! Exactly 🙂
This one… The text style is exactly the same. The words are just pressed together. Everyone would still be able to tell a TWD piece of merchandise, regardless of logo style, would know what it is.
The change isn’t needed but it’s certainly not bad either. Doesn’t do any harm.
The original was better. I just don’t see what changing it does?
Leaves more room for artwork and leaves writing off in the negative space. Makes perfect sense if you use your brain for once.
So do you spend your whole life insulting the intelligence of anyone who does now agree with you? Or are you just a keyboard warrior?
if its not broken, dont fix it
the big logos shows the power of the comic, a big volumic logo. It has lost some volume since issue 115, but now, it’s getting too small
The cover of issue 129 is especially beautiful with its big logo and beautiful blue color, i don’t want to see the logos disappear
I seriously think the old logo is the best logo. The design is great, old school, gorgeous and modern, and bad ass
I’m not feeling the new look. But I do like that is opens up more cover space for Charlie potentially.
I prefer the old one
After mullin’ it over a little bit, I’m favoring that AOW logo.
I think the AOW is the best, too! And it was just a little tweak from the original! The new one is too small in my opinion!
I see 128 on Image’ site has the AOW logo… I wonder if it will be released that way.
New is much better, having a characters head in front of the name of the comic looks bad when you have names written over top of artwork in the lower left hand corner. The new look leaves more artwork room.
I’m totally fine with the new art style, and I hope it signals a new direction for the story. I have honestly been a bit bored with TWD for a few years now, but the resolution for “All Out War” has opened up some interesting opportunities for the plot. If he can’t kill off Rick in the storyline, maybe Kirkman can focus out on some new protagonists and keep him as a background character?
this… this is the best design
DUDE cant wait for something new. this will be a nice change of pace. Don’t get me wrong I LOVE OUR CHARACTERS. But we needed a new group. PLus now thay can end up running into one another down the line.
I’ll keep an open mind. I don’t mind it. I really dig the story arc titles being featured. It’s kind of a pain remembering what arc is where sometimes haha
I like it
Me to, has nice modern lines to it
Eh, I’m sure I’ll grow used to the logo, but is the arc title really necessary?
Either is fine. I care about what’s inside the issues.
I’m fine with the new logo as long as it’s not in that hideous lilac color! My letter that they printed in Issue #118’s Letter Hacks berated them for the lilac shade…
But make sure you use red for the new logo to warn us when it’s a red herring cover! :0
Não gostei, prefiria que continuasse como era antes, assim quebrou a rotina das edições, ate parece outra Hq.
I have the feeling that these new people will show up in last page of #127 and we wont even know their names until #128
The more room for cover art, the happier I am.
Exactly, I like they put the writing in the space where there is no artwork, and there is more room for art work because of it,
I speak for the people and believe that the logo change should be left with the “all out war” arc and the series returns to the good ol classic logo we all familiarize and love
Personally I think they should go back to the original title design (Pre-All Out War) and keep the story arc name at the top. 🙂
The style is still the same, really so I don’t see what difference it makes to anyone. “I don’t like this at all!” Why? Does it ruin anything? No. It pretty much looks the same, just condensed. “This new one is better.” Maybe THIS is the big change mentioned with the sweeping AOW arc.
Dislike the new format. At least print both styles so fans and collectors can choose the original format or maybe see which one sells better and go from there.
Totally agree
not sure how i feel about the actually logo but i love the way they did the arc name and kirkman and the artists names
I like the old look better because it’s bolder. I’m sure this would grow on me though. It’s not terrible.
The old look is better.
The old cover is better!!!
toned down covers and story lines 😛
I love it!
I like it, but I think I like the All Out War Look a tad more
If it ain’t broke don’t fix it.
I think “the Walking Dead” is to much in the back round and needs to be larger. Plus its orange and most of the cover is the same color so its almost invisible to the eye!
They need to get the old awesome big logo
I gotta say I like the original more. It added a more menacing look to the name by emphasizing the DEAD. The new version is cleaner, but I feel it lacks character and emphasis.
Too much white space for 127 around the title. It feels…. empty.
There is something about it. Something around the eyes.
No. I’m sure of it. I hate it.
Exactly, the ikd logo was perfect for the atmosphere of the comic, with this new “modern” logo, the conic loses his spirit
I like the old one
I love the old logo…. But the covers pre 100 (simple ones like 48 with the red black contrast) and even some of the moore covers will hold a special place to me as i own a majority of the run and am always buying / selling them and i don’t look at issues 104 or 108 and think anything looks off or wrong either.
This looks amazing on #127 and i can imagine 128 & 129 as well. I don’t understand why the change and i believe it does look cleaner and more modern….. but less The Walking Dead and i don’t know if that’s a good change or not yet after AoW and what a disappointment that was over-hyped to be.
Well on my facebook page I asked which one they liked more and It was about 15-2 (15 like the old cover and 2 like the new cover
Well on my Facebook page I asked which one they liked more and It was about 15-2 (15 like the old cover and 2 like the new cover) I also like the old look cover
BOOO this looks like crap. Switch back to the old style please (1-114)
Why not have them both , you can choose which one when you order. It would be great for the collector, as well as the reader!
Boooooooo
Does anyone else think that this new beginning could be___ The daughter of Maggie all grown up in the same world and zombies still run the earth…….
I really hope hes not throwing away the characters and starting a new story. If these are characters we already know, then here are my guesses. The main girl probably Rosita or Maggie. To her right Eugene, to his right Gabriel, and to his right a short haired Paul or maybe Rick. To the main girls left, if it’s Maggie then the girl is her and Glenn’s daughter; showing a time jump. If it’s Rosita then the girl is Maggie. Finally, the big man in the back is a shaved headed Heath, his shoulder on one side is lower. Possibly he is limping because of his missing leg and having to wear a peg leg.
I loved the old logo and I don’t like the look of this new one. Who the hell are these new people? I want Rick, Michonne, Andrea, Jesus, and Carl!
I do NOT like the new covers!!!!! I like the All Out War covers the best, but they are pretty close to the original! The new logo is just too small! Kirkman please bring back the “AOW” covers!! They look much better!
Love the new Logo, don’t get me wrong, the old Logo was great but with the end to “AOW” and picking up a year or two later with Rick having a complete physical makeover and looking like a “new” hero, also Carl got a new look, Negan’s hair has grown out giving us an idea of time passed, the “village” is new in how it is prosperous and we get new characters with a story line that feels like a whole new story is developing… it just felt right for the outside of the comic to take on a new look when the inside is doing the same. It also makes all the issues that came before it, even more important to collectors.