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Walking Dead Shop Makes Customers Pay With Blood

May 2, 2014
Lizzy IversonbyLizzy Iverson
in TV
Reading Time: 1 min read
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FOX Portugal came up with an crazy promotion for the beginning of The Walking Dead show’s 4th Season. In collaboration with The Portuguese National Blood Bank Institute, they set up a shop where fans could donate their blood… as currency. And the more you give, the more you get in the form of TWD merchandise!

The pop-up shop, as it was called, caused blood donations to go up a huge 571% compared to the previous year, with 67% of those donors donating for the first time.

The store was so successful that additional locations are set to come to Spain, the Netherlands, Turkey, Brazil, Argentina, Columbia, and the United States!

Watch the full video below and see the store in action:

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Tags: Blood donationBlood storeCharityCrazyTWD

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Comments 8

  1. Cheryl Anne says:
    9 years ago

    That’s awesome for those who have clean blood and can do it. Unfortunately, my veins have always been too small. I’ve tried. It didn’t work. :/

    Reply
  2. Jason Thomas says:
    9 years ago

    really awesome I donate every few months .

    Reply
    • Stuart O says:
      9 years ago

      I’m AB RNg blood type so make sure that i give every 3 month. over here they don’t let you give more than that. but what a great idea.

      Reply
  3. Bastet says:
    9 years ago

    What an awesome idea! I feel a faint comin’ on!

    Reply
  4. Chris Bigger says:
    9 years ago

    I don’t have enough blood in me to get all the stuff I want

    Reply
  5. Daniel Epikuros says:
    9 years ago

    Interesting… Will they give more points for a Zero Negative type blood? because is gold that type… 😀

    Reply
  6. Pingback: Top 4 Reasons Why a Film or TV Brand Should Pop-up | Popertee
  7. Pingback: Top 4 Reasons Why a Film or TV Brand Should Pop-up | Popertee

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